Happy Wednesday! Peruse today's Daily PR Brief! - April 23, 2025
The basic building blocks of comms; Getting a CEO featured in the press; How the economy and politics are squeezing communicators; and more!
Read some of today's best PR and Comms industry news clips:
Watch: Eric Brown of Johns Manville on the basic building blocks of comms (Ragan Communications - April 23, 2025) [VIDEO]
Everything Everywhere All At Once: A Strategic View On Leading Communications In Our Multi-Reality Multi-Verse (Forbes - April 23, 2025)
Cannes Lions Announces 2025 PR Awarding Jury (PRovoke - April 22, 2025)
PR Firm News: GSR Launches Reputation Risk Index (O'Dwyer's - April 23, 2025)
How the economy and politics are squeezing communicators (PR Daily - April 22, 2025)
Meet the Dream Team Leading the PESO Model Evolution (Spin Sucks - April 22, 2025)
7 steps to getting your CEO featured in the press (Agility PR Solutions - April 22, 2025)
Your three-step jargon-busting plan (Influence (UK) - April 17, 2025)
Bluesky vs. Threads: What's the Difference? (Meltwater - April 23, 2025)
Why CEO Thought Leadership Is a Must on LinkedIn (PAN Communications - April 10, 2025)
Project Management for PR and Communication (PR Academy (UK) - April 12, 2025)
Summary Section:
Watch: Eric Brown of Johns Manville on the basic building blocks of comms [VIDEO]
By Sean Devlin
Ragan Communications - April 23, 2025
Eric Brown, director of corporate communications at Johns Manville, told Ragan that communications leaders should build their skills much like architects build houses.
Everything Everywhere All At Once: A Strategic View On Leading Communications In Our Multi-Reality Multi-Verse
By Toby Wong
Forbes - April 23, 2025
As a business executive who advises boards and leadership teams on navigating today's volatile and disorienting communications landscape, I can confidently say that what we're experiencing isn't dysfunction—it's disruption. And for communications leaders, marketers and board directors, the real question isn't whether if the rules have changed but how we operate within this new reality.
Cannes Lions Announces 2025 PR Awarding Jury
By Maja Pawinska Sims
PRovoke - April 22, 2025
Cannes Lions has announced the awarding jury for the 2025 PR Lions, with a global line up of PR agency and in-house chief creative officers and leaders. Tom Beckman, Weber Shandwick’s global chief creative officer, will lead the awarding jury as president, succeeding last year’s jury president Kat Thomas, One Green Bean founder and chief creative officer.
PR Firm News: GSR Launches Reputation Risk Index
By Steve Barnes
O'Dwyer's - April 23, 2025
PR firms news from Global Situation Room, DGA Group and The Alpine Group.
How the economy and politics are squeezing communicators
By Mike Prokopeak
PR Daily - April 22, 2025
Tariffs and trade wars have dominated the conversation in recent weeks. Paired with shifting cultural dynamics around DEI and ESG, they are creating a potent set of challenges for communicators as they enter the second quarter of 2025.
Meet the Dream Team Leading the PESO Model Evolution
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - April 22, 2025
After 10 years of the PESO Model transforming marcomm, most still aren't implementing it correctly. Learn how it's evolved and what you're (likely) doing wrong.
7 steps to getting your CEO featured in the press
By Catherine Schwartz
Agility PR Solutions - April 22, 2025
Getting press coverage isn’t easy. You will need to devote some time and effort, and you’ll need to play by a smart strategy. In this guide, we’ll help you get started with a rundown of the key steps to getting your CEO noticed by the media and why it’s absolutely worth the investment.
Your three-step jargon-busting plan
By Sarah Browning
Influence (UK) - April 17, 2025
We all use jargon, even if it doesn't seem like jargon to us. So it's important to check the language you're using and your audiences' understanding of it.
Bluesky vs. Threads: What's the Difference?
By TJ Kiely
Meltwater - April 23, 2025
Explore the key differences between Bluesky and Threads. Discover their unique features, user experiences, and how they compare in the social media landscape.
Why CEO Thought Leadership Is a Must on LinkedIn
By Dina Magdovitz, Shannon Shewbrooks, Lauren Force
PAN Communications - April 10, 2025
With data showing that nearly half of a company's market value can be attributed to the reputation of its CEO, your visibility is more important than ever – especially your digital presence. In the B2B space, LinkedIn is prime real estate for CEOs.
Project Management for PR and Communication
By Ann Pilkington
PR Academy (UK) - April 12, 2025
In this briefing, PR Academy co-founder Ann Pilkington outlines some of the fundamental principles of project management for PR that can benefit communicators.
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