Start Your Week with Today's Daily PR Brief! - January 27, 2025
Monday's highlights include the "father of Bollywood PR"; how not to be branded "old"; PR with integrity; and more!
Read some of today's best PR and Comms industry news clips:
Navigating Public Relations With Integrity (Forbes - January 27, 2025)
PR needs PR: How to step into the spotlight in 2025 (PR Daily - January 27, 2025)
Why the Father of Bollywood PR is India's top publicist in the digital era (Business Today (India) - January 27, 2025)
PR Roundup: Dimon's Gaffe, Distrusting Meta, How to Do Trend Reports (PRNEWS - January 23, 2025)
How Brands Are Making Social Responsibility Core To Their PR Strategy (5W Public Relations Firm - January 27, 2025)
Stunt Watch: TikTok's US Ban, Trump poster shred and Saveways (PRmoment (UK) - January 23, 2025)
How Not to Be Branded 'Old' at Work (O'Dwyer's - January 27, 2025)
New York: The City That Never Sleeps (PRGN - January 27, 2025)
The art of storytelling in travel PR: These 3 case studies show how great campaigns transport us to new destinations (Agility PR Solutions - January 25, 2025)
PR, Marketing and Communications Predictions 2025 (Babel Public Relations - January 26, 2025)
Meta's Controversial Policy Change Takes Center Stage at the Communications Town Hall (CommPRO - January 24, 2025)
Why Simplicity Still Wins in Digital Communication - NevilleHobson .com (Neville Hobson - January 26, 2025)
Crisis Review: Counting Down The Top 28 Crises Of 2024 (Part 2 of 4) (PRovoke Media - January 22, 2025)
Breaking through in 2025: New rules for media and influence (PR Week Global - January 21, 2025)
Summary Section:
Navigating Public Relations With Integrity
By Caitlin Chase
Forbes - January 27, 2025
Ethical PR is essential not only for maintaining public trust but for ensuring long-term success in an evolving media landscape.
PR needs PR: How to step into the spotlight in 2025
By Rachel Huff
PR Daily - January 27, 2025
Measurement remains PR's evergreen obsession, dominating industry headlines, conferences and conversations among communications leaders. But in 2025, it's time to reconsider the real issue behind the buzz. It runs deeper than just tracking better metrics — communicators face a fundamental challenge in proving their value.
Why the Father of Bollywood PR is India's top publicist in the digital era
By Impact Feature
Business Today (India) - January 27, 2025
It wasn’t luck — it was strategy. Dale’s innovative methods and meticulous planning didn’t just set him apart; they made him the most trusted publicist in Bollywood.
PR Roundup: Dimon's Gaffe, Distrusting Meta, How to Do Trend Reports
By Nicole Schuman
PRNEWS - January 23, 2025
This PR Roundup looks at JP Morgan Chase CEO Jamie Dimon's flip flop on tariffs heard around the world, Meta's Instagram follow/unfollow crisis, and how to get the right attention from trend and insights reports.
How Brands Are Making Social Responsibility Core To Their PR Strategy
5W Public Relations Firm - January 27, 2025
Companies that meaningfully integrate social responsibility into their PR efforts build deeper connections with audiences and strengthen their market position. The most successful brands recognize that surface-level gestures fall flat – real impact requires embedding social responsibility throughout their communications strategy.
Stunt Watch: TikTok's US Ban, Trump poster shred and Saveways
By Kim Allain, Associate Creative Director at Golin
PRmoment (UK) - January 23, 2025
Well, isn't this a plot twist worthy of a political drama? TikTok gets the chop in the US, and reinstated hours later, as we are all transported back into the chaotic era of Donald Trump's Presidency.
How Not to Be Branded 'Old' at Work
By Jane Genova
O'Dwyer's - January 27, 2025
Years ago, the perception of being old had kicked in when workers were heading toward age 65. They got it that they were done. Now, as Pro Publica documents, being labeled old happens at a much younger age: 50.
New York: The City That Never Sleeps
By Bill Southard
PRGN - January 27, 2025
In this PRGN blog post, Bill Southard of Southard Communications describes the business, media, and communications landscape in New York.
The art of storytelling in travel PR: These 3 case studies show how great campaigns transport us to new destinations
By Ronn Torossian, Founder of 5WPR
Agility PR Solutions - January 25, 2025
The most successful campaigns go beyond the ordinary and offer unforgettable stories that resonate with people’s deepest travel aspirations, as these three case studies illustrate.
PR, Marketing and Communications Predictions 2025
Babel Public Relations - January 26, 2025
Get ready for the future of PR and marketing. Explore our top six predictions for 2025 in the world of communication and brand strategy.
Meta's Controversial Policy Change Takes Center Stage at the Communications Town Hall
CommPRO - January 24, 2025
Insights on the implications of Meta’s policy changes on misinformation, brand safety, and the evolving landscape of social media communication from industry leaders.
Why Simplicity Still Wins in Digital Communication - NevilleHobson .com
Neville Hobson - January 26, 2025
In an era of endless distractions and information overload, simplicity in digital communication remains a winning strategy. While trends and technologies evolve, the ability to deliver clear, concise, and engaging messages cuts through the noise and resonates with audiences.
Crisis Review: Counting Down The Top 28 Crises Of 2024 (Part 2 of 4)
PRovoke Media - January 22, 2025
We continue our countdown of 2024's biggest corporate crises, from 21 to 15, looking at cases from Jaguar, TotalEnergies, Petrobras, PwC, Unilever and Ben & Jerry's, Chiquita and Zelle.
Breaking through in 2025: New rules for media and influence
By Nate Jaffee, head of strategy at Praytell
PR Week Global - January 21, 2025
Praytell and YouGov asked U.S. audiences where they get their news and who they actually trust. Spoiler: It's not who you think. The findings could and should rewrite your playbook — now.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.