It’s Friday! Check out your Daily PR Brief - January 31, 2025
Top trends in internal communications; PR is helping Asheville rebuild after a hurricane; CEOs' confidence in communications; and lots more!
Read some of today's best PR and Comms industry news clips:
PR is helping Asheville rebuild after Hurricane Helene (PR Daily - January 30, 2025)
10 Ways To Dominate On Social Media In 2025 (Forbes - January 31, 2025)
CEO confidence in communications dwindles, new report finds (Axios - January 30, 2025)
Video Visual Virtual Awards 2024 Winners (Ragan Communications - January 30, 2025)
PR Roundup: DEI Proponents, Acosta to Substack, Change and Reputation (PRNEWS - January 30, 2025)
The New Era Of Press Releases: Multimedia, SEO, And Social Media Integration (5W Public Relations - January 30, 2025)
Good and Bad PR: Cancel culture insurance, Guiness in the black and DeepSeek-ing an AI solution (PRmoment (UK) - January 30, 2025)
Business Landscape of the Middle East: Navigating Steady Visions and Rapid Innovations (PRGN - January 30, 2025) [PODCAST]
Drawbacks of mega sports marketing accounts like the Super Bowl and Olympics for PR (Agility PR Solutions - January 31, 2025)
AI Is Poised to Make Google Obsolete in Just Four Years (CoCreations - January 28, 2025)
PR in the age of DeepSeek: Opportunities and risks for communicators (Muck Rack - January 30, 2025)
10 Trends In Internal Communications (Forbes - January 31, 2025)
#CSOM – The Importance of Mentoring (HMA PR - January 30, 2025) [PODCAST]
Richard Edelman: "I Like to Run the Pirate Ship" (PRovoke - January 31, 2025)
Summary Section:
PR is helping Asheville rebuild after Hurricane Helene
By Casey Weldon
PR Daily - January 30, 2025
When Hurricane Helene devastated western North Carolina in late September, the bustling mountain town of Asheville was thrust into chaos. A coordinated communication effort is supporting local businesses while welcoming visitors back.
10 Ways To Dominate On Social Media In 2025
By Ryan Morris, CEO of Max Edge Media Agency
Forbes - January 31, 2025
There’s no doubt that the social media landscape has completely transformed over the last few years. You need a surefire game plan if you want to stand out. Social media isn't a playground anymore. Here are 10 ways you can take your social media to the next level in 2025.
CEO confidence in communications dwindles, new report finds
By Eleanor Hawkins
Axios - January 30, 2025
If it's hard to be a CEO right now, then that difficulty is sure to extend to those who advise them. Only 17% of CEOs feel their communications and public affairs functions are "very equipped" to keep pace with rapid economic, geopolitical and cultural changes, a new report from The Weber Shandwick Collective found.
Video Visual Virtual Awards 2024 Winners
Ragan Communications - January 30, 2025
We’re proud to celebrate the outstanding communicators, creative teams and innovators who have set the standard for excellence in visual storytelling and virtual experiences. These winners represent the very best in video production, design creativity and virtual event execution.
PR Roundup: DEI Proponents, Acosta to Substack, Change and Reputation
By Nicole Schuman
PRNEWS - January 30, 2025
This week's PR Roundup looks at companies not backing down from their DEI policies, Jim Acosta and the White House embracing "new media," and the result of change on a company's reputation.
The New Era Of Press Releases: Multimedia, SEO, And Social Media Integration
5W Public Relations - January 30, 2025
Learn how press releases evolved to include multimedia, SEO and social media. Discover modern PR strategies for maximum impact and digital reach in today's media landscape.
Good and Bad PR: Cancel culture insurance, Guiness in the black and DeepSeek-ing an AI solution
By Andy Barr, Season One Communications
PRmoment (UK) - January 30, 2025
Here we go again. Another week of PR hits and misses, join me as I ramble through it all.
Business Landscape of the Middle East: Navigating Steady Visions and Rapid Innovations [PODCAST]
By Nick Leighton
PRGN - January 30, 2025
In the second episode of Season 6 in the PRGN Presents podcast Nick Leighton explains the business landscape in the Middle East.
Drawbacks of mega sports marketing accounts like the Super Bowl and Olympics for PR
By Arthur Solomon
Agility PR Solutions - January 31, 2025
Many PR people think that being assigned to a Super Bowl account (this year’s game will be played on Feb. 9), or the 2026 and 2028 Olympics, means that management has plans for their advancement. But being assigned to a mega sporting event can be akin to a double-edged sword.
AI Is Poised to Make Google Obsolete in Just Four Years
By Brandon Andersen
CoCreations - January 28, 2025
Discover how AI-powered tools like ChatGPT are reshaping the search landscape, threatening Google’s dominance, and creating a new era of marketing with Large Language Model Optimization (LLMO).
PR in the age of DeepSeek: Opportunities and risks for communicators
By Pete Pachal
Muck Rack - January 30, 2025
If the point of AI is to make you the most efficient for the least cost, DeepSeek just won the AI gold medal. And it wasn't even close. But is it safe to use?
10 Trends In Internal Communications
By Elizabeth Baskin, CEO and Executive Creative Director at Tribe, Inc.
Forbes - January 31, 2025
I’ve noticed some trends in my internal communications agency’s work with national and global clients in industries ranging from manufacturing to technology and healthcare to hospitality.
#CSOM – The Importance of Mentoring [PODCAST]
By Abbie Fink
HMA PR - January 30, 2025
January is National Mentoring Month and in the latest episode of Copper State of Mind, Abbie Fink and Adrian McIntyre discuss the essence of mentorship, the importance of both giving and receiving…
Richard Edelman: "I Like to Run the Pirate Ship"
By Paul Holmes
PRovoke - January 31, 2025
In the first of a new series of PRovoke Media podcasts with Agency Leaders, Paul Holmes sat down with Richard Edelman.
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All reports made with the help of Report Mule.