Greetings! Check out today's Daily PR Brief - October 24, 2024
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Read some of today's best PR and Comms industry news clips:
How to Pitch Media in an Election Season (PRNEWS - October 23, 2024)
Using AI For PR? Be Creative, But Be Careful Too (Forbes - October 24, 2024)
'Be human' – PR pros reflect on issues raised by Liam Payne's death (PR Week Global - October 23, 2024)
How Do Employees Feel in The Workplace? (Institute for Public Relations - October 22, 2024)
The Business of Social Mission (Spin Sucks - October 24, 2024)
Scary stories to tell in the dark – PR's worst nightmares revealed (PRmoment (UK) - October 23, 2024)
How communicators are integrating AI into their work (Axios - October 24, 2024)
Nonprofit Social Media: Tips for Creating a Successful Campaign (PRGN - October 24, 2024) [PODCAST]
3 ways AI email assistants streamline daily operations for marketing and PR teams (Agility PR Solutions - October 24, 2024)
Bonkers conkers publicity highlights news value of 'trouble' (Media First (UK) - October 24, 2024)
Media Literacy in the Age of Artificial Intelligence (Landis Communications - October 23, 2024) [VIDEO]
Summary Section:
How to Pitch Media in an Election Season
By Linda Zebian
PRNEWS - October 23, 2024
As the U.S. election approaches, PR professionals face a dilemma: surrender to a sea of politically-dominated coverage or navigate onward and continue pitching media?
Using AI For PR? Be Creative, But Be Careful Too
By Nancy Marshall, The PR Maven
Forbes - October 24, 2024
Artificial intelligence is all the rage these days, and countless industries are finding new ways to use this amazing new technology. Public relations is no exception. With each passing day, it feels like PR professionals are finding new applications for AI that make the day-to-day workflow easier to manage, and that is encouraging.
'Be human' – PR pros reflect on issues raised by Liam Payne's death
By Jonathan Owen
PR Week Global - October 23, 2024
Some of the country's top PR professionals have spoken to PRWeek UK about the comms challenges of dealing with the death of a client.
How Do Employees Feel in The Workplace?
Institute for Public Relations - October 22, 2024
Mental Health America examined current trends in workplace culture and internal communication. The study defined the following terms: Healthy workplace: a workplace that positively promotes the well-being of their employees; Unhealthy workplace: a workplace that negatively impacts the well-being of their employees.
The Business of Social Mission
By Meg Crumbine
Spin Sucks - October 24, 2024
Meg Crumbine says a big brand cannot do business without a social mission. She shows how PR pros can play their role thoughtfully and authentically.
Scary stories to tell in the dark – PR's worst nightmares revealed
By Elizabeth Howlett
PRmoment (UK) - October 23, 2024
It's spooky season once again, and if John Carpenter taught us anything, it's that "everyone deserves a good scare" at Halloween. At PRmoment we decided to ditch the ghouls and goblins for something much scarier: industry-specific ghost stories. Using the popular 'a haunted house but' meme, we asked professionals, founders and practitioners to tell us what would be in their hypothetical PR house of horrors.
How communicators are integrating AI into their work
By Eleanor Hawkins
Axios - October 24, 2024
There's an enthusiasm gap between senior executives and the general workforce when it comes to incorporating AI into the workplace, according to a new report from stakeholder solutions firm Penta.
Nonprofit Social Media: Tips for Creating a Successful Campaign [PODCAST]
By Leeza L. Hoyt
PRGN - October 24, 2024
Nonprofit social media campaigns require a special approach. Leeza Hoyt brings BHTFUSA as an example in this PRGN Presents podcast.
3 ways AI email assistants streamline daily operations for marketing and PR teams
By Gaurav Belani
Agility PR Solutions - October 24, 2024
There are many tasks that take a chunk of time and energy from marketing and PR teams. Things like following up with media publications, collaborating with influencers, and sharing campaign updates with a team member are time-consuming. Moreover, they also require attention to detail which can be tedious too.
Bonkers conkers publicity highlights news value of 'trouble'
By Adam Fisher
Media First (UK) - October 24, 2024
The New York Times, The Financial Times, Associated Press, The Washington Post and Reuters. These are just some of the many worldwide publications that have covered stories on conkers this month. Why? Because the most traditional of British autumnal pastimes has been hit - or boosted - by trouble.
Media Literacy in the Age of Artificial Intelligence [VIDEO]
By Andie Davis
Landis Communications - October 23, 2024
As the world embraces AI, it’s becoming increasingly more difficult to understand what is real and what isn’t, especially on social media.
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