Hello! Your Tuesday Daily PR Brief is here - October 22, 2024
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Read some of today's best PR and Comms industry news clips:
New York PR Wizard, Now 100, Looks Back—And Ahead—At How Media and PR Have Evolved (PRNEWS - October 21, 2024)
17 Expert Tips To Get Creativity Flowing When Inspiration Runs Dry (Forbes - October 21, 2024)
The Scoop: Harris' finishing strategy is using Trump's words against him (PR Daily - October 21, 2024)
IPR Announces 2024 Student Award Winners and Fellows (Institute for Public Relations - October 1, 2024)
S&T Live From ICON 2024: Matt Kucharski, APR, Talks C-suite Mindsets (PRsay - October 16, 2024)
Toronto, Canada: Diversity is Our Strength (PRGN - October 21, 2024)
The Presidential PR textbook: 2024 political campaigning examples with lessons for PR (Agility PR Solutions - October 22, 2024)
Netline study says B2B marketing is more reliant on gated content (Sword and the Script - October 22, 2024)
Honeywell Communications Chief Stacey Jones on adaptability, collaboration and proactive learning (Ragan Communications - October 22, 2024)
Edelman Promotes Anthony Chelvanathan To Global Creative Partner (PRovoke Media - October 21, 2024)
Community-led PR strategies – a 'trend' that's here to stay (Influence (UK) - October 18, 2024)
Ten Failed SAAS PR Campaigns (Everything PR News - October 21, 2024)
Summary Section:
New York PR Wizard, Now 100, Looks Back—And Ahead—At How Media and PR Have Evolved
By Bob Brody
PRNEWS - October 21, 2024
Morty Matz, a PR pro who just turned 100, offered his insights into how the news media and public relations business landscapes—as well as the symbiotic dynamics between the professions—have changed.
17 Expert Tips To Get Creativity Flowing When Inspiration Runs Dry
By Forbes Agency Council
Forbes - October 21, 2024
17 Forbes Agency Council members share their top tips for reigniting inspiration during a creative block. From embracing new experiences to breaking routine patterns, these tips will help spark your imagination.
The Scoop: Harris' finishing strategy is using Trump's words against him
By Casey Weldon
PR Daily - October 21, 2024
Vice President Kamala Harris is using her remaining time on the campaign trail to remind undecided voters about why they rejected former President Donald Trump at the polls four years ago. Also: NFL plays long game to land international fans; Chick-fil-A takes brand into own hands with new app.
IPR Announces 2024 Student Award Winners and Fellows
Institute for Public Relations - October 1, 2024
The Institute for Public Relations (IPR) is thrilled to announce the winners of the three 2024 IPR Student Awards: The Don Bartholomew Award for Excellence in Public Relations Research (sponsored by Ketchum), the Cision Insights Fellowship, and the Orangefiery Master’s Thesis of the Year Award.
S&T Live From ICON 2024: Matt Kucharski, APR, Talks C-suite Mindsets
PRsay - October 16, 2024
In an Oct. 16 Strategies & Tactics Live conversation on LinkedIn from PRSA’s ICON 2024 in Anaheim, Calif., Kucharski spoke to John Elsasser, editor-in-chief of PRSA’s Strategies & Tactics publication.
Toronto, Canada: Diversity is Our Strength
By David Wills
PRGN - October 21, 2024
In this PRGN blog post David Wills of Media Profile in Toronto describes the business, media and communications landscape in Canada.
The Presidential PR textbook: 2024 political campaigning examples with lessons for PR
By Arthur Solomon
Agility PR Solutions - October 22, 2024
There are many valuable PR lessons that are not taught in communications classes that can be learned by keeping up with the news—and the current presidential election provides quite a few.
Netline study says B2B marketing is more reliant on gated content
By Frank Strong
Sword and the Script - October 22, 2024
More prospective customers downloaded gated content in 2023 than the year prior. Gated content consumption was up 14% compared to 2022 and 77% since 2019. That's according to a new study by Netline.
Honeywell Communications Chief Stacey Jones on adaptability, collaboration and proactive learning
By Justin Joffe
Ragan Communications - October 22, 2024
Jones drops comms gems collected throughout her career. The most well-rounded communications leaders got that way by staying open, trying new things and always internalizing what they learned along the way. Stacey Jones, Communications Chief at Honeywell, understands this better than most.
Edelman Promotes Anthony Chelvanathan To Global Creative Partner
By Diana Marszalek
PRovoke Media - October 21, 2024
Edelman has elevated Anthony Chelvanathan, the agency's chief creative officer in Canada, to the newly created role of global creative partner.
Community-led PR strategies – a 'trend' that's here to stay
By Leila Willingham
Influence (UK) - October 18, 2024
There's one theme that has become very prevalent in most conversations I'm having with clients at the moment, and that's community. We're increasingly looking at ways to strategically and authentically integrate our clients' brands into their communities.
Ten Failed SAAS PR Campaigns
Everything PR News - October 21, 2024
SaaS (Software as a Service) companies, like any other businesses, can face challenges with their publicity and PR efforts. Here are some notable examples of SaaS PR campaigns or strategies that went wrong and the lessons that can be learned from these missteps.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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