Good Monday! Check out today's Daily PR Brief - March 18, 2024
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Read some of today's best PR and Comms industry news clips:
Enron whistleblower Sherron Watkins on what communicators should know in wake of Boeing tragedy (PR Daily - March 18, 2024)
PR's Top Pros Talk: Steve Hirsch (O'Dwyer's - March 15, 2024) [VIDEO]
How to use custom GPTs in your public relations practice (PR Daily - March 18, 2024)
JP Morgan CEO backs Disney amid activist investor conflict, Dollar General employees walk out of Wisconsin store (Ragan Communications - March 15, 2024)
PR Roundup: TikTok Ban, Princess Kate and Journos Still Value PR (PRNEWS - March 14, 2024)
How to perfect your pitch with Lord Sugar's PR Guru - Andrew Bloch (Socially Unacceptable (UK) - March 12, 2024) [PODCAST]
How Digital Signage Can Improve Communication—And Ease The Burden On HR (Forbes - March 18, 2024)
Is spring the best time for PR? (PRmoment (UK) - March 13, 2024)
PR renaissance: Embracing authenticity in today's dynamic marketing landscape (Agility PR Solutions - March 18, 2024)
How To Join The Thought Leader Club (Forbes - March 18, 2024)
Redefining narratives, fostering diversity: what we learn from working with refugees (Influence (UK) - February 27, 2024)
Share the love: how to build the best client-agency relationships (Wildfire - March 14, 2024)
PR Education: What Does the Next Generation Need to Succeed? (Catalyst - March 8, 2024) [PODCAST]
Summary Section:
Enron whistleblower Sherron Watkins on what communicators should know in wake of Boeing tragedy
By Mike Prokopeak
PR Daily - March 18, 2024
The apparent death by suicide of Boeing whistleblower John Barnett is a reminder of the difficulties these people face. But communicators can help.
PR's Top Pros Talk: Steve Hirsch [VIDEO]
By Steve Barnes
O'Dwyer's - March 15, 2024
"The value of top-of-funnel content really comes down to elevating two aspects of your communication," Hirsch Leatherwood CEO and co-founder Steve Hirsch tells Doug Simon.
How to use custom GPTs in your public relations practice
By Allison Carter
PR Daily - March 18, 2024
Now, understanding how to use AI in public relations isn't about technology taking the wheel; it's about us driving smarter, with AI as our supercharged GPS.
JP Morgan CEO backs Disney amid activist investor conflict, Dollar General employees walk out of Wisconsin store
By Sean Devlin
Ragan Communications - March 15, 2024
Greetings, comms pros! Let's take a look at a few news stories from the last week and see what we can learn from them.
PR Roundup: TikTok Ban, Princess Kate and Journos Still Value PR
By Nicole Schuman
PRNEWS - March 14, 2024
This PR Roundup looks at the business implications of a TikTok ban, Princess Kate's image issues, and Muck Rack's 2024 State of Journalism which shows that journalists still value PR.
How to perfect your pitch with Lord Sugar's PR Guru - Andrew Bloch [PODCAST]
Socially Unacceptable (UK) - March 12, 2024
Ever wondered what it takes to work through a truly successful partnership between a marketing agency and its clients? Join us as marketing guru Andrew Block, an expert behind agency mergers and with a rich history at FrankPR, offers his goldmine of expertise.
How Digital Signage Can Improve Communication—And Ease The Burden On HR
By Mike Tippets, VP at Hughes
Forbes - March 18, 2024
Using digital signage as a communication technology can significantly reduce the work required for employee training and communication.
Is spring the best time for PR?
By Alex Beach
PRmoment (UK) - March 13, 2024
We’ve reached out to seven PR professionals to give us insight into how they will be approaching the season this year, and to weigh in on whether spring really is the best season for PR.
PR renaissance: Embracing authenticity in today's dynamic marketing landscape
By John McCartney
Agility PR Solutions - March 18, 2024
At a recent PRSA-LA event, I gathered with industry insiders and engaged in spirited discussions on the evolving role of public relations in the age of AI. As I spoke with one fellow PR professional, we arrived at a shared realization: PR is experiencing a resurgence in relevance, driven by the demand for authentic communication in a rapidly changing digital world.
How To Join The Thought Leader Club
By Cathy-Anne O'Brien, Co-Founder, BlueSky Communications
Forbes - March 18, 2024
Are brands truly up for what it takes to build thought leadership? Are they in it for the long term? And most importantly, what drives us all to do it?
Redefining narratives, fostering diversity: what we learn from working with refugees
By Paola Garbini
Influence (UK) - February 27, 2024
"Your unique collection of character stories and experiences differentiate you from every one of the eight billion plus people who live on our planet today. Everyone has a story worth telling." Those were words spoken at a recent Oliver Wyman networking event in London, specifically tailored for refugees to empower and enhance their lives and careers in the UK.
Share the love: how to build the best client-agency relationships
By Louise Palmer
Wildfire - March 14, 2024
If you’re in agency PR, you’ll know it’s not just a job. We care about our work. And we’re motivated to make a difference — and a note of recognition from our clients when we do can really make our day.
PR Education: What Does the Next Generation Need to Succeed? [PODCAST]
Catalyst - March 8, 2024
CPRE's latest signature report, "Navigating Change: Recommendations for Advancing Undergraduate PR Education," offers an in-depth look into what's needed and expected of educators and practitioners when it comes to guiding the next generation of PR professionals. Matt Tidwell, IABC board member, sits down with Drs. Elizabeth Toth and Pamela Bourland-Davis, lead editors of the report, to understand the research and its findings.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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