Happy Friday! Here is today's Daily PR Brief - February 23, 2024
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Read some of today's best PR and Comms industry news clips:
How Lyft CEO David Risher communicated through the typo crisis (Axios - February 22, 2024)
DEI Is Price of Doing Business in '24 (O'Dwyer's - February 22, 2024) [VIDEO]
How I Got Here: Kami Spangenberg thrives in RTI International's flexible work setting (PR Daily - February 23, 2024)
4 ways for communicators to boost executive reputation (Ragan Communications - February 22, 2024)
How To Integrate Earned, Social And Paid Media For Maximum Engagement (Forbes - February 21, 2024)
Nine top tips for using AI to write press releases (PRmoment (UK) - February 22, 2024)
The Intersection of Public Relations and Public Policy: A Strategic Approach (PRGN - February 22, 2024) [PODCAST]
5 ways to use customer feedback analysis for a more targeted PR strategy (Agility PR Solutions - February 23, 2024)
frankly… Episode 39: Finding Wellness and Balance in the Digital World (Franco - February 22, 2024) [PODCAST]
Alice Chan on Today's Realities for Consultants (Mixing Board - February 22, 2024)
Headliners: Alejandro Romero (PRovoke Media (UK) - February 23, 2024)
Summary Section:
How Lyft CEO David Risher communicated through the typo crisis
By Eleanor Hawkins
Axios - February 22, 2024
Lyft's very visible, high-profile mistake — a typo in last week's earning release that affected the stock price— warranted an equally visible and high-profile response.
DEI Is Price of Doing Business in '24 [VIDEO]
By Ken Jacobs
O'Dwyer's - February 22, 2024
Executing DEI is not just a nice to do for agencies today, but a critical need for their business success. So says Ben Finzel, president of RENEWPR and founding partner at the Change Agencies, a national network of public relations firms focused on communications to multicultural and LGBTQ communities.
How I Got Here: Kami Spangenberg thrives in RTI International's flexible work setting
By Isis Simpson-Mersha
PR Daily - February 23, 2024
Kami Spangenberg, senior vice president of corporate communications, scientific stature services, and community affairs at RTI International, shares the song that changed the way she thinks about her career.
4 ways for communicators to boost executive reputation
By Tom Corfman
Ragan Communications - February 22, 2024
American opinion of the ethics of business executives is at its lowest level since the Great Recession, a challenge to communicators' efforts to burnish corporate reputations. Here's how to lift the public’s record low opinion of executive’s ethics.
How To Integrate Earned, Social And Paid Media For Maximum Engagement
By Nancy Marshall
Forbes - February 21, 2024
The PR Maven speaks about growing your audience and your personal brand for professional success and personal happiness.
Nine top tips for using AI to write press releases
By Alex Beach
PRmoment (UK) - February 22, 2024
In the second in our series, focusing on using AI for different aspects of PR work, we’re investigating how AI can be used to help write press releases.
The Intersection of Public Relations and Public Policy: A Strategic Approach [PODCAST]
By John (Chip) Taylor
PRGN - February 22, 2024
At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. Public policy decisions can impact our client businesses and organizations, making it imperative for PR and communications experts to understand how to navigate this terrain effectively.
5 ways to use customer feedback analysis for a more targeted PR strategy
By Jenna Bunnell
Agility PR Solutions - February 23, 2024
While there’s no magic formula to win new clients, there is one easy way to know what your audience is thinking: customer feedback.
frankly… Episode 39: Finding Wellness and Balance in the Digital World [PODCAST]
By Caitlyn Wolter
Franco - February 22, 2024
Discover practical strategies for escaping digital burnout and fostering genuine personal and professional connections with Mark Ostach.
Alice Chan on Today's Realities for Consultants
Mixing Board - February 22, 2024
In this Studio Session, Alice and Mixing Board Founder, Sean Garrett, talk about Alice's personal evolution from comms to marketing; when you should call yourself a fractional leader; the economic backdrop to the current job market; and how to be a marketing team in a box.
Headliners: Alejandro Romero
By Diana Marszalek
PRovoke Media (UK) - February 23, 2024
In this week's conversation with a PR leader who has recently hit the PRovoke Media headlines, we speak to LLYC global CEO Alejandro Romero, who is overseeing the Spanish firm's expansion in the US.
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