Please enjoy your Friday Daily PR Brief! - December 15, 2023
Read some of today's best PR and Comms industry news clips:
Lessons From Disney's 100 Years Of Innovation And Play (Forbes - December 14, 2023)
Communication leaders explain the value of reputation (Axios - December 15, 2023)
Firms Close Out a Tough Year (O'Dwyer's - December 14, 2023)
Content Marketing Awards 2023 Winners (PR Daily - December 13, 2023)
Deciding When and How Your Brand Should Address Social Issues (Spin Sucks - December 14, 2023)
Global Communications Is a Mentality, Not a Function (Ishmael's Corner - The Hoffman Agency - December 15, 2023)
PR Stunt Watch: OREO's Puffer Snacket and Just Eat's Christmas Picky Bits (PRmoment (UK) - December 15, 2023)
Words and PR Still Matter, At Least for Some of Us (CommPRO - December 14, 2023)
9 ways to empower PR employees to prioritize their mental and physical health (Agility PR Solutions - December 15, 2023)
Climate PR: National Climate Assessment Round-Up (FischTank PR - December 14, 2023)
The best and worst media interviews of 2023 (Media First (UK) - December 14, 2023)
How To Avoid the Media's Naughty List (HMA Public Relations - December 15, 2023)
2024? I don't want to talk about it (Influence (UK) - December 12, 2023)
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Summary Section:
Lessons From Disney's 100 Years Of Innovation And Play
By Anthony Wong, Marketing Director of Attensi
Forbes - December 14, 2023
Through gaming, we sculpt dynamic narratives that capture the imagination, fostering a realm of engagement and empowerment.
Communication leaders explain the value of reputation
By Eleanor Hawkins
Axios - December 15, 2023
When reputations take a hit, so does the business'sability to attract customers, employees and investors.
Firms Close Out a Tough Year
By Steve Barnes
O'Dwyer's - December 14, 2023
The number of PR agencies that are expecting to see a jump in either revenue or profits when they close the books on 2023 has taken a considerable hit from last year, according to a new study released by legal firm Davis+Gilbert.
Content Marketing Awards 2023 Winners
PR Daily - December 13, 2023
The winners on this list represent the storytellers who know how to create content that stands out on the crowded content landscape. Their creative works led to success for their organizations and clients—and recognition as a winner in PR Daily’s Content Marketing Awards.
Deciding When and How Your Brand Should Address Social Issues
By Travis Claytor
Spin Sucks - December 14, 2023
Taking a public stance on social issues with the right approach can yield amazing results, but getting it wrong can be disastrous. Travis Claytor weighs in.
Global Communications Is a Mentality, Not a Function
By Lou Hoffman
Ishmael's Corner - The Hoffman Agency - December 15, 2023
A successful global public relations campaign comes down to mentality, including the willingness of all involved to collaborate and care.
PR Stunt Watch: OREO's Puffer Snacket and Just Eat's Christmas Picky Bits
PRmoment (UK) - December 15, 2023
Call me edgier than a Dalston-based dodecahedron, but I think Christmas in PR land is more fun than Christmas in ad-land.
Words and PR Still Matter, At Least for Some of Us
By Seth Arenstein
CommPRO - December 14, 2023
For some PR professionals it was a close-mouthed "hmmm." Others perhaps muttered a variation on, "Oh, well that explains it." In both cases it was a reaction to more news about the Ivy League presidents whose careers were upended after they attempted to wriggle out of a difficult question using legalistic language on Capitol Hill last week.
9 ways to empower PR employees to prioritize their mental and physical health
By Irina Weber
Agility PR Solutions - December 15, 2023
Mental health is a crucial aspect of overall wellness that significantly impacts physical health. It can lead to a weakened immune system, high blood pressure, heart disease, and reduced life expectancy. 90 percent of those in PR have experienced some form of mental health issue in the last year. Additionally, more than 67 percent of PR employees have reported that an overwhelming workload is a significant source of stress.
Climate PR: National Climate Assessment Round-Up
By Guest Contributor
FischTank PR - December 14, 2023
For companies working in the space, a strong climate PR strategy can be essential to helping to push forward a mission for change.
The best and worst media interviews of 2023
By Adam Fisher
Media First (UK) - December 14, 2023
Who were this year’s best media interview performers? And who could do with some more media training?
How To Avoid the Media's Naughty List
By Alison Bailin
HMA Public Relations - December 15, 2023
‘Tis the season for Top 10 lists! Alison Bailin is here to share the best tips for staying off the media's naughty list all year long.
2024? I don't want to talk about it
By Chris Lewis
Influence (UK) - December 12, 2023
… Or do you? Despite the dark days, economic malaise and global political uncertainty, communication professionals can still see a glass half full.
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