Hi! Peruse your Wednesday Daily PR Brief - July 12, 2023
Read some of today's best PR and Comms industry news clips:
Influence 100: PRovoke Media Reveals The World's Top In-House Communicators For 2023 (PRovoke Media - July 12, 2023)
Scoop: Branded content tools coming to Threads (Axios - July 11, 2023)
6 questions with: Caitlin Copple of Full Swing Public Relations (Ragan Communications - July 12, 2023)
Top Tips: How to Navigate a Negative Viral Trend (PRNEWS - July 5, 2023)
Everywhere You Look Companies Are Rebranding—But Why? (Forbes - July 12, 2023)
Despite hesitancy of other execs, CEOs are putting faith in generative AI to move them forward—and making productivity priority one (Agility PR Solutions - July 12, 2023)
9 Proven Techniques for Social Media Lead Generation & Lead Distribution (Mention - July 12, 2023)
How Can You Find Inspiration in Public Relations? (HMA Public Relations - July 12, 2023)
A view from the coalface of one of the biggest cyber-attacks to date (Influence (UK) - July 12, 2023)
Meet the Media: Patrick George, Freelance Reporter & Editor (Bianchi Public Relations - July 10, 2023)
Threads: What We Know From Day One (Next PR - July 7, 2023)
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Summary Section:
Influence 100: PRovoke Media Reveals The World's Top In-House Communicators For 2023
By Maja Pawinska Sims
PRovoke Media - July 12, 2023
PRovoke Media today launches the Influence 100 for 2023, our annual listing that identifies, profiles and surveys the 100 most influential chief communications officers and chief marketing officers of leading brands, companies and organisations around the world.
Scoop: Branded content tools coming to Threads
By Eleanor Hawkins
Axios - July 11, 2023
Instagram is planning to bring its branded content tools to Threads, a source told Axios, giving marketers a way to get involved with paid promotion on the app while advertising is still off limits.
6 questions with: Caitlin Copple of Full Swing Public Relations
By Isis Simpson-Mersha
Ragan Communications - July 12, 2023
Caitlin Copple is the founding partner of Full Swing Public Relations, a dynamic firm headquartered in Boise, Idaho. Full Swing PR is driven by a mission to amplify the voices of underrepresented leaders, ensuring they receive the visibility and recognition they deserve, ultimately reshaping the narrative of humanity.
Top Tips: How to Navigate a Negative Viral Trend
By Nicole Schuman
PRNEWS - July 5, 2023
We asked communicators what to do if your product is misused or misinterpreted, AND that goes viral?
Everywhere You Look Companies Are Rebranding—But Why?
By Jim Heininger, Founder of Rebranding Experts
Forbes - July 12, 2023
An increasing number of companies, organizations and institutions are changing up their brands to gain a competitive advantage.
Despite hesitancy of other execs, CEOs are putting faith in generative AI to move them forward—and making productivity priority one
By Richard Carufel
Agility PR Solutions - July 12, 2023
With generative AI making it possible to cut down on workloads across departments, CEOs are turning their attention to maximizing productivity in 2023, as many believe that the competitive advantage today will depend on who has the most advanced generative AI.
9 Proven Techniques for Social Media Lead Generation & Lead Distribution
By Kateryna Ryzha
Mention - July 12, 2023
This article will explore proven strategies and techniques to generate and distribute leads effectively through social media platforms. By understanding the interplay between social media lead generation and lead distribution, businesses can create a streamlined and efficient approach to converting prospects into loyal customers.
How Can You Find Inspiration in Public Relations?
By Justin Liggin
HMA Public Relations - July 12, 2023
With so much of public relations relying on creativity, professionals in the industry may find themselves looking for a special spark of inspiration. Justin Liggin tells us how to find it in his latest blog post.
A view from the coalface of one of the biggest cyber-attacks to date
By Chris Tucker
Influence (UK) - July 12, 2023
Last month, against the backdrop of the MOVEit hack, members of the CIPR Crisis Communications Network heard from expert Jim Steven on how to respond to a data breach.
Meet the Media: Patrick George, Freelance Reporter & Editor
By Jim Bianchi
Bianchi Public Relations - July 10, 2023
Patrick George is a freelance reporter, editor and consultant. His work has appeared in The Verge, Heatmap News, The Atlantic, TechCrunch, Road & Track and more.
Threads: What We Know From Day One
By Amy Dardinger
Next PR - July 7, 2023
Threads is a new social platform that allows users to post text-based content along with photos of videos. What does this mean for your brand?
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