Take a look at Tuesday's Daily PR Brief - June 13, 2023
Read some of today's best PR and Comms industry news clips:
Agencies, Promote Your People As Soon As They're Ready (Forbes - June 13, 2023)
Maher Advises Women to 'Lean In' (O'Dwyer's - June 12, 2023) [VIDEO]
16 new social media features you need to know this week (PR Daily - June 13, 2023)
How Agencies Can Harness Independence to Drive LGBTQ+ Equality (PRNEWS - June 12, 2023)
How to Become a Recovering Perfectionist (Spin Sucks - June 13, 2023)
When Politics Hurts Company Reputation (Xenophon Strategies - June 12, 2023)
Bud Light's Battle with Offline Sentiment and Its Ripple Effect (Agility PR Solutions - June 13, 2023)
Can we ban the notion of 'work-life balance' please? (Influence (UK) - June 13, 2023)
Journalism statistics: 7 media relations takeaways from the 2023 State of the Media Report by Cision (Sword and the Script - June 13, 2023)
Edelman Rolls Up B2B Marketing Units Into Global Offer (PRovoke Media - June 12, 2023)
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Summary Section:
Agencies, Promote Your People As Soon As They're Ready
By Lee Caraher, CEO of Double Forte
Forbes - June 13, 2023
In good times or bad, normalize always promoting people when they are ready—not sooner and definitely not later.
Maher Advises Women to 'Lean In' [VIDEO]
By Ken Jacobs
O'Dwyer's - June 12, 2023
In this episode of Taking the Lead, Maher offers her advice to women who want to elevate their leadership and imparts a wealth of valuable insights. Here are excerpts from the full video interview.
16 new social media features you need to know this week
By Sherri Kolade
PR Daily - June 13, 2023
Thanks for stopping by, PR pros. Let's talk about this week's social media news! As you probably know, a lot's going on in this multifaceted space. Have you heard of Threads? It's Meta's new Twitter competitor and it's coming out soon. Or what about many subreddits going dark over clashes with Reddit management? Let's read on, shall we?
How Agencies Can Harness Independence to Drive LGBTQ+ Equality
By Fletcher Whitwell
PRNEWS - June 12, 2023
With Pride Month underway, we've seen no shortage of headlines about brands facing criticism for supporting the LGBTQ+ community— causing companies, such as Target and Bud Light, to backpedal their support. In our industry, there will always be opposition; however, as communications leaders, we should always do what is right for our communities, customers and employees, even when it’s uncomfortable.
How to Become a Recovering Perfectionist
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - June 13, 2023
Studies show being a perfectionist is on the rise. While a drive to exceed expectations is admirable, perfectionism can lead to burnout and depression.
When Politics Hurts Company Reputation
By Matt Smith
Xenophon Strategies - June 12, 2023
Some PR observers see corporations wading into political debates as a crucial step in communicating their values. However, new evidence from the 2023 Axios Harris Poll 100 suggests that how a company navigates these risky waters is key.
Bud Light's Battle with Offline Sentiment and Its Ripple Effect
Agility PR Solutions - June 13, 2023
In the realm of marketing and advertising, data-driven insights are paramount to success. When it comes to maximizing sales, brands, advertisers, and media, brands need to tap into the power of consumer conversations. In this article, we delve into Bud Light's TotalSocial data, exploring how offline and online conversation sentiment affects sales.
Can we ban the notion of 'work-life balance' please?
By Nicole Green
Influence (UK) - June 13, 2023
I've been reading the words of Deborah Joseph, the phenomenal editor in chief of Glamour and Rebecca Anderton-Davies, author of Shifting the Dials (full disclosure, a close friend of mine) recently, who offer alternatives to this toxic notion. The perfect balance is nothing more than a game of whack-a-mole (thanks to Deborah for the analogy), especially for generation of women who were told they could have and should want 'it all'.
Journalism statistics: 7 media relations takeaways from the 2023 State of the Media Report by Cision
By Frank Strong
Sword and the Script - June 13, 2023
A survey of 3,000 finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources.
Edelman Rolls Up B2B Marketing Units Into Global Offer
By Diana Marszalek
PRovoke Media - June 12, 2023
Edelman is consolidating its North America, EMEA and APAC B2B marketing practices into a global unit led by global chair Joe Kingsbury.
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