Hi, peruse your Friday Daily PR Brief - April 7, 2023
Read some of today's best PR and Comms industry news clips:
14 Faux Pas Comms Pros Should Avoid Making On Corporate Social Media Accounts (Forbes - April 7, 2023)
Micro practices for public affairs (Influence (UK) - April 4, 2023)
PR's Top Pros Talk: Sara Whitman (O'Dwyer's - April 7, 2023) [VIDEO]
6 questions with: Dorian Langlais of Rally Point Public Relations (PR Daily - April 7, 2023)
Agile Marketing Lessons Learned From Off-Road Racing (Forbes - April 7, 2023)
Writing for social media: 3 best practices for PR professionals (Agility PR Solutions - April 7, 2023)
An Increase in National Crises Causes Communicators to Reconsider When to Pause Social Posts (PRNEWS - April 6, 2023)
Podcast: The Change Agencies On Inclusive Communications (PRovoke Media - April 6, 2023) [PODCAST]
The best of this year's April Fools' stunts (and the brand that found itself apologising) (Media First (UK) - April 7, 2023)
Introducing PressPal.ai, an AI-powered tool that surfaces relevant journalists based on press release keywords (Muck Rack - April 6, 2023)
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Summary Section:
14 Faux Pas Comms Pros Should Avoid Making On Corporate Social Media Accounts
By Forbes Communications Council
Forbes - April 7, 2023
One wrong move on a company’s social media accounts can result in a PR crisis, damaging the company’s reputation and bottom line.
Micro practices for public affairs
By Stuart Thomson
Influence (UK) - April 4, 2023
Micro practices are small and simple habits or actions that can be incorporated into anyone's daily life. These often focus on how to improve personal wellbeing. The practices are normally easy to implement, do not require a huge amount of time, and can be customised to fit the individual.
PR's Top Pros Talk: Sara Whitman [VIDEO]
By Steve Barnes
O'Dwyer's - April 7, 2023
"The War on Frontline Talent," a new report from Hot Paper Lantern, makes a discovery that may surprise many employers: More than 90 percent of employees were thinking about other opportunities. That makes monitoring your "employer brand," and keeping employees committed and engaged more important than ever, says Hot Paper Lantern chief people officer Sara Whitman.
6 questions with: Dorian Langlais of Rally Point Public Relations
By Isis Simpson-Mersha
PR Daily - April 7, 2023
Dorian Langlais shares how the biggest challenge he’s overcome in his career taught him perseverance and how to fight for himself.
Agile Marketing Lessons Learned From Off-Road Racing
By Jennifer Foreman, CMO at Promethean
Forbes - April 7, 2023
Just like off-road racing, agile marketing is a wild ride. But if you understand how to learn from your successes and failures, adapt quickly to conditions, and work as a team, nothing can stop you from reaching the finish line.
Writing for social media: 3 best practices for PR professionals
By James Westfield
Agility PR Solutions - April 7, 2023
When it comes to improving your brand image, you can't leave out social media. Social media platforms, such as Facebook, are the most widely used online platforms today. They are an integral part of people's daily lives. That's why you see celebrities and companies using Twitter to issue official statements.
An Increase in National Crises Causes Communicators to Reconsider When to Pause Social Posts
By Nicole Schuman
PRNEWS - April 6, 2023
It may now be more confusing about knowing when to halt social media posting or pitching, due to ongoing daily tragedies—natural and man-made.
Podcast: The Change Agencies On Inclusive Communications [PODCAST]
PRovoke Media - April 6, 2023
RenewPR president Ben Finzel and Siarza CEO Kristelle Siarza discuss the multi-faceted work of the The Change Agencies, a network of independent firms specializing in inclusive communications.
The best of this year's April Fools' stunts (and the brand that found itself apologising)
By Adam Fisher
Media First (UK) - April 7, 2023
What brand April Fools' pranks caught your eye this year? Keep reading to find out which ones grabbed our attention and the well-known company that had to apologise.
Introducing PressPal.ai, an AI-powered tool that surfaces relevant journalists based on press release keywords
By Linda Zebian
Muck Rack - April 6, 2023
We’re thrilled to introduce PressPal.ai, a new AI-powered tool that surfaces relevant journalists based on press release keywords generated by its integrated press release creator.
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