Peruse your Wednesday Daily PR Brief - October 26, 2022
Read some of today's best PR and Comms industry news clips:
How To Run A Status Call Like A Boss: PR Tips (Crenshaw Communications - October 26, 2022)
15 Agency Pros Share Valuable Storytelling Lessons They've Learned (Forbes - October 25, 2022)
Don't Spook the Media! (HMA Public Relations - October 26, 2022)
Community Diplomacy and Public Relations (O'Dwyer's - October 25, 2022)
Ragan and PR Daily announce Media Relations Awards finalists (PR Daily - October 26, 2022)
What Brands got Wrong in their Response to Ye (PRNEWS - October 25, 2022)
Why data-focused specialists are the future of PR (PRmoment (UK) - October 25, 2022)
Despite stakeholder demand, few brands show 'corporate character' by speaking out on societal issues (Agility PR Solutions - October 26, 2022)
How to Use Opportunity Cost Analysis to Drive Business Growth in 2023 (Mention - October 26, 2022)
Ragan CEO discusses the role of communications in HR on WebMD podcast (Ragan - October 25, 2022) [PODCAST]
Cringe is power - Why copy sometimes needs to fly close to the sun (Influence - October 25, 2022)
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Summary Section:
How To Run A Status Call Like A Boss: PR Tips
By Veronica Amenta
Crenshaw Communications - October 26, 2022
PR tips on how to run any status meeting or call to maximize efficiency and value.
15 Agency Pros Share Valuable Storytelling Lessons They've Learned
By Forbes Agency Council
Forbes - October 25, 2022
Storytelling was a key skill for marketers and advertisers even before digital, inbound and content marketing became ubiquitous methods of reaching target audiences, and it's not one that can be picked up and mastered over the course of a day-long training session. Learning how to tell an effective story means learning what doesn't work, which takes trial and error.
Don't Spook the Media!
By Rayna Burgett
HMA Public Relations - October 26, 2022
Don't let your pitches scare off the media this Halloween. In this blog post, Rayna Burgett shares how PR professionals can stand out with their pitching efforts and land a hit for a client.
Community Diplomacy and Public Relations
By Thomas Graham
O'Dwyer's - October 25, 2022
One job of the public relations practitioner is to find ways to best tell the truth—often a truth well told for a client that has forgotten to report and celebrate the human stories behind its progress and success. We’re all humans and connected through our stories, after all.
Ragan and PR Daily announce Media Relations Awards finalists
By PR Daily Staff
PR Daily - October 26, 2022
Today's media landscape is more challenging than ever. Breaking through the increasing noise to an ever-shrinking group of media is no mean feat. But the finalists for Ragan's Media Relations Awards have found a way to stand out and share their message.
What Brands got Wrong in their Response to Ye
By T.J. Winick
PRNEWS - October 25, 2022
The jury is out on how the public will interpret Adidas' tardy break-up with Ye after his antisemitic rants. And why was GAP selling Yeezy?
Why data-focused specialists are the future of PR
By Mary Poliakova
PRmoment (UK) - October 25, 2022
As someone who has spent half of their career in journalism, one thing I have observed is the increasing importance of how the information is presented. There is so much news going around these days that people generally don't have enough time to read it all. One of the signs of this change is how the audience has mostly moved from reading articles on media websites to skimming over brief posts in social networks.
Despite stakeholder demand, few brands show 'corporate character' by speaking out on societal issues
By Richard Carufel
Agility PR Solutions - October 26, 2022
When it comes to taking a stand on societal issues, consumers and stakeholders have made clear that your brand or business’s values are important—but only to the extent that your actions back up your words.
How to Use Opportunity Cost Analysis to Drive Business Growth in 2023
By Gabrielle Sadeh
Mention - October 26, 2022
Use opportunity cost analysis to drive business growth in 2023 by evaluating all potential options and their associated costs.
Ragan CEO discusses the role of communications in HR on WebMD podcast [PODCAST]
Ragan - October 25, 2022
On the WebMD Health Services’ “The HR Scoop” podcast, Ragan CEO Diane Schwartz talks about the convergence of HR and communications.
Cringe is power - Why copy sometimes needs to fly close to the sun
By Rich Hanney
Influence - October 25, 2022
One of the stranger things about being a copywriter is that the more you do it, the less you know. While the breadth of experience and knowledge increases all the time, I’ve found that formulating that sense of what I consider ‘good’ copy gets increasingly unclear.
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