Hi, please enjoy today's Daily PR Brief - July 12, 2022
Read some of today's best PR and Comms industry news clips:
A PR pro's guide to press kits: Best practices and examples included (Muck Rack - July 12, 2022)
15 Expert Tips And Ideas For Repurposing Evergreen Content (Forbes - July 12, 2022)
Inside the PR operation to boost Camilla's popularity before she becomes Queen Consort (Yahoo! News - July 12, 2022)
There's a big gap in how PR leaders, employees rate leadership performance (PR Daily - July 12, 2022)
Long Island Shows How Your Company Can Survive a Shark Attack (PRNEWS - July 12, 2022)
We Are All Sitting In a Pressure Cooker (Spin Sucks - July 12, 2022)
4 examples of essential tech for PR (Agility PR Solutions - July 12, 2022)
Embracing the power of "No" and storytelling with keynote speaker, author, and actor Rob Biesenbach (Axia Public Relations - July 12, 2022) [VIDEO]
PRIA wants migration reforms for PR specialists in Australia (Campaign Asia - July 12, 2022)
How comms can encourage early career development plans at work (Ragan Communications - July 11, 2022)
Summary Section:
A PR pro's guide to press kits: Best practices and examples included
By Linda Zebian
Muck Rack - July 12, 2022
Press kits are essential to media relations. Learn what should be included in your brand’s press kit plus best practices and examples.
15 Expert Tips And Ideas For Repurposing Evergreen Content
By Forbes Communications Council
Forbes - July 12, 2022
Unlike timely, topical content that can have a big impact but then often loses traction after a period of time, evergreen content retains its value indefinitely and can be used repeatedly to create more content.
Inside the PR operation to boost Camilla's popularity before she becomes Queen Consort
By Omid Scobie
Yahoo! News - July 12, 2022
The future Queen consort is trying her hardest to improve her popularity before her husband takes the throne.
There's a big gap in how PR leaders, employees rate leadership performance
By Allison Carter
PR Daily - July 12, 2022
In a new survey of PR pros from The Plank Center for Leadership at the University of Alabama, everyone agrees that PR leaders have stepped up and improved in the chaotic years of 2020 and 2021, raising their overall grade to a B- from the previous C+. But there's a big disconnect in one key area: how workers view leadership's efforts versus how those leaders view their own efforts.
Long Island Shows How Your Company Can Survive a Shark Attack
By Dustin Siggins
PRNEWS - July 12, 2022
Long Island beach and government officials are attacking shark bites with increased safety measures and transparent communication.
We Are All Sitting In a Pressure Cooker
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - July 12, 2022
We are all sitting in a pressure cooker that's about to explode, but you can keep yours from going all over the walls by following these few simple tips.
4 examples of essential tech for PR
By Brett Clawson
Agility PR Solutions - July 12, 2022
Social media is one of the most important tools in a public relations professional's toolkit. It helps you connect with journalists, build relationships with influencers, and reach your target audience directly. But with new platforms and technologies emerging all the time, it can be hard to keep up. Here are four new(ish) social media tools that every PR pro should know about.
Embracing the power of "No" and storytelling with keynote speaker, author, and actor Rob Biesenbach [VIDEO]
By On Top of PR
Axia Public Relations - July 12, 2022
Jason Mudd discusses the power of “No,” storytelling, and how acting experiences relate to business with keynote speaker Rob Biesenbach.
PRIA wants migration reforms for PR specialists in Australia
By Staff Reporters
Campaign Asia - July 12, 2022
The Public Relations Institute of Australia (PRIA) has launched a migration taskforce advocating for migration reform to bridge the 'skills gap' crisis in the communication and public relations industry.
How comms can encourage early career development plans at work
By Emma Atkinson
Ragan Communications - July 11, 2022
Creating and communicating a learning and development program for young employees has multiple benefits.
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