Greetings, Wednesday's Daily PR Brief is attached - June 8, 2022
Read some of today's best PR and Comms industry news clips:
Negative Articles Won't Hurt Too Much, They Might Even Help (PRNEWS - June 8, 2022)
'Be out, starting today': Communicators play crucial role in LGBTQ equality (PR Daily - June 7, 2022)
Ragan's CSR & Diversity Awards finalists announced (Ragan Communications - June 7, 2022)
Swift Ukraine action boosts brand reputation, but the public are unforgiving of those that hesitated (PRmoment (UK) - June 7, 2022)
Toss The Tchotchkes: Five Ways To Bring Social Responsibility Into Marketing (Forbes - June 8, 2022)
Mistakes inside and outside your control (Axia Public Relations - June 8, 2022)
Five minutes with Cristina Hlinschi: Cristina talks her PR journey and why it pays to be kind (Babel - June 8, 2022)
Myths And Facts About Public Relations (Crenshaw Communications - June 8, 2022)
How to Incorporate Polls into your Social Media Strategy (Mention - June 8, 2022)
How comms professionals can manage upwards (Media First (UK) - June 7, 2022)
3 Content Marketing And PR Lessons From Coffee Shops (Three Girls Media - June 8, 2022)
Summary Section:
Negative Articles Won't Hurt Too Much, They Might Even Help
By Seth Arenstein
PRNEWS - June 8, 2022
Don't pitch negative news about your company. On the other hand, bad news drives traffic, so ensure your site is in top shape during a crisis.
'Be out, starting today': Communicators play crucial role in LGBTQ equality
By Allison Carter
PR Daily - June 7, 2022
Whether you're an in-house PR pro or work for an agency, whether you're working for a Fortune 100 company or a governmental agency, you're almost certain to handle topics of deep importance to the LGBTQ+ community — and not just during Pride month.
Ragan's CSR & Diversity Awards finalists announced
By Allison Carter
Ragan Communications - June 7, 2022
Ragan's CSR & Diversity Awards celebrates these changemakers and their commitment to improving their communities.
Swift Ukraine action boosts brand reputation, but the public are unforgiving of those that hesitated
By Steve Leigh, MD of Sensu Insight
PRmoment (UK) - June 7, 2022
The war in Ukraine has brought quick and decisive action from several major brands, with statements and actions made public condemning Russia's actions, and in some cases halting business with Russia entirely.
Toss The Tchotchkes: Five Ways To Bring Social Responsibility Into Marketing
By Isabelle Dumont, SVP of Marketing and Technology Partnerships for Cowbell Cyber
Forbes - June 8, 2022
Raise your hand if you have ever walked away from a trade show or a conference with a bag full of plastic trinkets or swag or other random tchotchkes. Marketing does not have to be synonymous with superficial tchotchkes anymore, and in fact, I really don't think it should.
Mistakes inside and outside your control
By Marjorie Comer
Axia Public Relations - June 8, 2022
Learn about the types of mistakes that are in or out of the control of a PR professional.
Five minutes with Cristina Hlinschi: Cristina talks her PR journey and why it pays to be kind
By Cristina Hlinschi
Babel - June 8, 2022
This week, we sat down with our Director, Cristina Hlinschi, to talk about everything from PR in Romania, to the fast-moving fintech sector and her life outside of Babel as part of our first Babel Bios blog.
Myths And Facts About Public Relations
By Colleen O'Connor
Crenshaw Communications - June 8, 2022
“So, what exactly do you do? What is PR exactly?” Debunking the timeless myths and facts of public relations will never end.
How to Incorporate Polls into your Social Media Strategy
By Julie Cappiello
Mention - June 8, 2022
You want to get a sense of the advantages of using polls as part of your social media strategy? You’ve come to the right place!
How comms professionals can manage upwards
By Adam Fisher
Media First (UK) - June 7, 2022
What would you do if a senior leader was dismissive of the media opportunities you secure and was reluctant to be interviewed?
3 Content Marketing And PR Lessons From Coffee Shops
By Erika Montgomery
Three Girls Media - June 8, 2022
Coffee shops are great places to learn about content marketing and public relations. Read more to discover what a visit to a coffee shop can teach you.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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