Good Monday, your Daily PR Brief is here - June 6, 2022
Read some of today's best PR and Comms industry news clips:
Tesla fans urge Elon Musk to revive PR team after weekend of layoff confusion (Automotive News - June 5, 2022)
15 Tips For Social Media Managers Being Pulled In Too Many Directions (Forbes - June 3, 2022)
Better-For-You Snacks and PR (O'Dwyer's - June 3, 2022)
Advice for pitches that work from WSJ's politics editor (PR Daily - June 3, 2022)
Confectioners Association's Successfully Sweet Pitch During Pandemic (PRNEWS - June 2, 2022)
The American Gun Violence Epidemic: How Can Companies Meaningfully Engage? (Institute for Public Relations - June 3, 2022)
5 PR trends to watch throughout 2022, according to global PR experts (Agility PR Solutions - June 6, 2022)
How to take pride in celebrating or being an ally for the LGBTQ+ community (Influence (UK) - June 6, 2022)
Selling Social Issues (Commpro - June 6, 2022)
Interns are a Bargain: Pay Them Fairly (Culpwrit - June 6, 2022)
PR at a crossroads (Influence (UK) - June 5, 2022)
Summary Section:
Tesla fans urge Elon Musk to revive PR team after weekend of layoff confusion
Automotive News - June 5, 2022
Amid recent confusion over Tesla's plans to cut global head count, supporters of the automaker are urging CEO Elon Musk to reestablish a media operation in order to clarify false narratives in real time and calm jittery markets.
15 Tips For Social Media Managers Being Pulled In Too Many Directions
By Forbes Communications Council
Forbes - June 3, 2022
Without careful consideration and planning, the job of a social media manager can pull a person in too many directions at once.
Better-For-You Snacks and PR
By Dara Busch
O'Dwyer's - June 3, 2022
There's been an increased demand for healthy foods—as well as alternative nutrition options—from consumers. That's great news for healthy foods and snacks. However, with the demand from consumers, the market ended up getting flooded with new options, so it's easy for healthy snack brands to get lost in a crowded sector. Fortunately, there are several tried and true strategies for doing successful food public relations to promote a healthy snack brand.
Advice for pitches that work from WSJ's politics editor
PR Daily - June 3, 2022
Ben Pershing is the politics editor for the Wall Street Journal, covering the White House, Congress and national politics (among many other things). Ben shares his background, his recommendations for fun streaming and offers good advice for pitches that work.
Confectioners Association's Successfully Sweet Pitch During Pandemic
By Seth Arenstein
PRNEWS - June 2, 2022
With in-person socializing limited during Covid, many found solace in chocolate and candy. Confectioners pitched this story as a Covid oasis.
The American Gun Violence Epidemic: How Can Companies Meaningfully Engage?
By Sarah Jackson
Institute for Public Relations - June 3, 2022
The U.S. public is once again shaken by a recent string of mass shootings in Oklahoma, Texas, and New York that has taken the lives of school children, teachers, medical professionals, and Black Americans. The reality today is that Americans live in fear of gun violence in our schools, shopping centers, places of worship, and workplaces.
5 PR trends to watch throughout 2022, according to global PR experts
By Richard Carufel
Agility PR Solutions - June 6, 2022
A recent survey revealed that 73 percent of PR professionals don’t believe the term “public relations” will describe the work that needs to be done in 5 years, suggesting the industry’s continuous transformation.
How to take pride in celebrating or being an ally for the LGBTQ+ community
By Rachel Roberts - CIPR President 2022, Founder and CEO of spottydog
Influence (UK) - June 6, 2022
June traditionally kickstarts the unfurling of rainbow flags for Pride Month; but, depending on where you live, you might have started your celebrations already — or maybe the party is still to come, and you'll be able to keep on celebrating all the way to the end of September.
Selling Social Issues
By Dr. David Hagenbuch
Commpro - June 6, 2022
Besides being a tasty treat that almost everyone enjoys, ice cream is a 'celebration food' served at birthday parties and used to reward kids' sports team success. So, why did Walmart's new frozen dairy flavor created to celebrate Black Americans' emancipation leave a bad taste in so many people's mouths?
Interns are a Bargain: Pay Them Fairly
Culpwrit - June 6, 2022
As the summer internship season moves into full swing, I decided to conduct another informal review of internship salaries.
PR at a crossroads
By Amanda Coleman
Influence (UK) - June 5, 2022
It seems that PR and communication is going through a state of flux and change in the aftermath of two years dealing with the Covid-19 pandemic.
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