Hi, enjoy your Tuesday Daily PR Brief - May 3, 2022
Read some of today's best PR and Comms industry news clips:
Top Women in Communications honorees for 2022 announced by Ragan, PR Daily (Ragan - May 3, 2022)
Disney, Amber Heard Cannot Wave Magic Wand for Good PR (PRNEWS - May 2, 2022)
Earned Media: How to Design the Perfect Pitch (Spin Sucks - May 3, 2022)
Agencies are expected to do more work for less profit study finds (PRmoment (UK) - May 3, 2022)
GenZ spinning the coin of ideation in the PR industry (Times of India - May 3, 2022)
Hold the phone—consumers prefer brands that connect across voice and messaging (Agility PR Solutions - May 3, 2022)
How to stay organized and focused during the day (Axia Public Relations - May 3, 2022)
How a Former Professional Ballerina Became PRWeek's Outstanding Student 2022 (Culpwrit - May 2, 2022)
Five Tips for Giving Quality Media Interviews (Landis Communications - May 2, 2022)
Tools and techniques to help comms pros (and others) better manage their time (Media First (UK) - May 3, 2022)
What you can learn from Netflix's brand journalism layoffs (PR Daily - May 3, 2022)
Summary Section:
Top Women in Communications honorees for 2022 announced by Ragan, PR Daily
By Ted Kitterman
Ragan - May 3, 2022
Hundreds of candidates entered Ragan and PR Daily's 2022 global awards program that celebrates the top women in the communications field. Honorees include PR and communications veterans, rising stars of the profession, mentors and superstars that hold the community together.
Disney, Amber Heard Cannot Wave Magic Wand for Good PR
By Nicole Schuman
PRNEWS - May 2, 2022
Disney, the most magical place on Earth, cannot wave a magic wand to control the media. Nor can being a celebrity buy you good PR.
Earned Media: How to Design the Perfect Pitch
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - May 3, 2022
Designing your earned media efforts for results in 2022 means taking a page from email marketers and lead conversion experts.
Agencies are expected to do more work for less profit study finds
By Neil Davidson, regional VP, EMEA and APAC at Deltek
PRmoment (UK) - May 3, 2022
According to a recent study, over half of agencies (56%) started to offer more services in 2022. More services create more work and the post-pandemic boom was ever-present in the sector with 68% of agencies producing more work.
GenZ spinning the coin of ideation in the PR industry
By Gaurav Patra
Times of India - May 3, 2022
GenZ typically refers to those born between mid to late 90s and early 2010s. Also referred to as the instant generation, they are used to having their demands fulfilled in a jiffy, such as instant deliveries, fast food, instant online shopping, instant job applications, and instant gratification through social media!
Hold the phone—consumers prefer brands that connect across voice and messaging
By Richard Carufel
Agility PR Solutions - May 3, 2022
New research from conversational AI firm LivePerson explores evolving consumer preferences around calling and messaging, and how these preferences change in light of specific situations.
How to stay organized and focused during the day
By Jacob McKimm
Axia Public Relations - May 3, 2022
Having trouble with keeping focused and on-task at work? See how making to-do lists can get you organized.
How a Former Professional Ballerina Became PRWeek's Outstanding Student 2022
By Angela Null
Culpwrit - May 2, 2022
If you had asked me where I see myself in twenty years two decades ago, I would have confidently responded, “dancing, teaching, or owning a studio.”
Five Tips for Giving Quality Media Interviews
By Jasleen Singh and Chiara Parma
Landis Communications - May 2, 2022
Being industry experts, PR professionals can provide precise advice and guidance to improve media relations skills. Below is a list of the five most relevant tips for giving effective media interviews.
Tools and techniques to help comms pros (and others) better manage their time
By Adam Fisher
Media First (UK) - May 3, 2022
How’s your ‘to do’ list looking? Are you finding you spend too much time in meetings and administration and not enough on your core priorities?
What you can learn from Netflix's brand journalism layoffs
By Allison Carter
PR Daily - May 3, 2022
Netflix's week was a series of unfortunate events. They announced they'd lost subscribers, would be canceling many programs and, finally, that they'd laid off staffers with Tudum, their brand journalism arm launched just seven months prior.
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