Howdy, here is Friday's Daily PR Brief - April 29, 2022
Read some of today's best PR and Comms industry news clips:
The Pandemic Was A Wake Up Call For The Power Of Employee Communication (Forbes - April 29, 2022)
Why Weber Shandwick is thinking beyond PR—behind the shop's new identity (Ad Age - April 28, 2022)
What the death of notifications could mean for PR pros (PR Daily - April 28, 2022)
How Zoom fatigue can hurt employees — and how to fix it (Ragan - April 28, 2022)
Despite Differences, Journalists and PR Pros Have Much in Common (PRNEWS - April 28, 2022)
Good & Bad PR: British Gas show how it's done, unlike Kellogg's… and there's more about Uranus (PRmoment (UK) - April 28, 2022)
The crisis of PR crisis specialists: They have minimal control of how a crisis will play out (Agility PR Solutions - April 29, 2022)
The Best PR Agency Asset: Flawless Media Contact Lists (Crenshaw Communications - April 29, 2022)
Three Things I've Learned...Kristin Cahill (PRovoke Media - April 29, 2022)
Seven Marketing And Communications Themes That Have Stood Out So Far In 2022 (Forbes - April 29, 2022)
Summary Section:
The Pandemic Was A Wake Up Call For The Power Of Employee Communication
By David Grossman, Founder & CEO of The Grossman Group
Forbes - April 29, 2022
If you’re looking to up your game as a strategic communicator to champion empathy, humanity and authenticity, focus on these seven areas.
Why Weber Shandwick is thinking beyond PR—behind the shop's new identity
By Brian Bonilla
Ad Age - April 28, 2022
Weber Shandwick doesn't want to be pigeonholed as a PR shop. Instead, the firm is looking to reposition itself to help brands think more broadly about how they fit into culture.
What the death of notifications could mean for PR pros
By Emma Atkinson
PR Daily - April 28, 2022
Many people are turning to “notification detoxes” to reduce interruptions in their lives. Could new technology like Google’s Little Signals provide an alternative?
How Zoom fatigue can hurt employees — and how to fix it
By Emma Atkinson
Ragan - April 28, 2022
Being off-camera can help your company’s accessibility practices and stave off depression and fatigue in employees.
Despite Differences, Journalists and PR Pros Have Much in Common
By Seth Arenstein
PRNEWS - April 28, 2022
There's a gap in pay and size between PR pros and journalists. There also are similarities in race, gender and education.
Good & Bad PR: British Gas show how it's done, unlike Kellogg's… and there's more about Uranus
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - April 28, 2022
Let's get about handing out the Good and Bad PR gongs from this week's media mentions.
The crisis of PR crisis specialists: They have minimal control of how a crisis will play out
By Arthur Solomon
Agility PR Solutions - April 29, 2022
For several years before entering the PR business, I was a reporter and editor at several New York City newspapers and wire services. It was because of my experience during my journalism days that I differed on my approach to handling a PR crisis when I joined the PR business.
The Best PR Agency Asset: Flawless Media Contact Lists
By Adam Brett
Crenshaw Communications - April 29, 2022
In PR, media relations results are only as good as your curated media contact lists. Here's how to make them flawless.
Three Things I've Learned...Kristin Cahill
PRovoke Media - April 29, 2022
The global CEO of GCI Health shares three lessons she has learned over the past two years.
Seven Marketing And Communications Themes That Have Stood Out So Far In 2022
By Nikki Little, VP at Franco
Forbes - April 29, 2022
When one year ends, and another begins, there is no shortage of marketing and communications trend articles. But the marketing and communications world is constantly changing, so wouldn’t we be remiss not to reflect on what themes are resonating most in our profession more than once a year?
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