Peruse your Wednesday Daily PR Brief - October 13, 2021
Read some of today's best PR and Comms industry news clips:
PR Firm Sard Verbinnen to Merge With Finsbury Glover Hering (The Wall Street Journal - October 13, 2021)
Communications Strategies for the COVID Era (O'Dwyer's - October 12, 2021)
The effect of news deserts on the PR industry (PR Daily - October 13, 2021)
Gruden, Raiders and the NFL Have Some Explaining to Do (PRNEWS - October 12, 2021)
ICON 2021 Recap: Communications Executives on Building and Protecting Trust (PRSay - October 13, 2021)
PR legend Martin Bostock on the PRmoment Podcast (PRmoment (UK) - October 12, 2021)
Trite phrases used by the media that PR pros should never use (Agility PR Solutions - October 13, 2021)
Study: Agency Leaders Believe 50% Of Roles Will Be Remote (PRovoke Media - October 12, 2021)
4 Tips From A Former Healthcare Reporter (Alyssa Ditroia - October 13, 2021)
Communicators Guide the Narrative Around Civility and Combatting Misinformation (HMA Public Relations - October 13, 2021) [PODCAST]
PR Pitches Getting Lost in the Abyss? This Storytelling Advice Will Help the Right People Find Them (Entrepreneur - October 13, 2021)
Summary Section:
PR Firm Sard Verbinnen to Merge With Finsbury Glover Hering
By Cara Lombardo
The Wall Street Journal - October 13, 2021
Public-relations firm Sard Verbinnen & Co. has agreed to merge with rival Finsbury Glover Hering in a move that will create a major new player in the business of advising companies on deals, crises and other critical situations.
Communications Strategies for the COVID Era
By Tom Faust, Managing Director at Stanton
O'Dwyer's - October 12, 2021
In addition to managing day-to-day communications associated with the pandemic, an entire new front has emerged, driven in large part by the same vaccines that are our best chance to mitigate the crisis. Here are a few approaches healthcare providers can employ to sustain their reputation as they navigate these challenging times.
The effect of news deserts on the PR industry
By Mark Weiner & Tina McCorkindale
PR Daily - October 13, 2021
PR insiders debate the link between the future of PR and the future of the media.
Gruden, Raiders and the NFL Have Some Explaining to Do
By Nicole Schuman
PRNEWS - October 12, 2021
When The New York Times released a report on Oct. 8 regarding a racist email sent by former Raiders coach, Jon Gruden, the clock began to tick concerning the team’s response.
ICON 2021 Recap: Communications Executives on Building and Protecting Trust
By PRSA Staff
PRSay - October 13, 2021
As trust in American institutions declines, companies should understand who they are and be consistent in how they present themselves, said Frank X. Shaw, corporate vice president, communications at Microsoft.
PR legend Martin Bostock on the PRmoment Podcast
By Ben Smith
PRmoment (UK) - October 12, 2021
On the show this week we've gone back to our roots and, honestly these are my favourite shows, we're going back to our life stories theme. On the show is Martin Bostock, co-founder of Nelson Bostock and later Fever PR.
Trite phrases used by the media that PR pros should never use
By Arthur Solomon
Agility PR Solutions - October 13, 2021
Today, trite phrasing, what I call "trite speak"—some of which are probably used because the perpetrators can't explain the meaning in simple, clear language—are all over the media landscape. Sadly, some are now accepted without objection.
Study: Agency Leaders Believe 50% Of Roles Will Be Remote
By Maja Pawinska Sims
PRovoke Media - October 12, 2021
PR agency leaders believe that more than half of all job roles will be filled by remote workers, according to new research by European agency Tyto and The Pulse Business.
4 Tips From A Former Healthcare Reporter
By Jack O'Brien
Alyssa Ditroia - October 13, 2021
As I've settled into my new role, I wanted to share four tips on PR strategies that I found most effective while in my capacity as a journalist.
Communicators Guide the Narrative Around Civility and Combatting Misinformation [PODCAST]
By Abbie Fink
HMA Public Relations - October 13, 2021
Michelle Olson, APR, is the current chair of PRSA and joined Adrian and me on the Copper State of Mind podcast to discuss V4E, the proliferation of mis-, mal- and disinformation and how organizations like PRSA and its members are combatting it.
PR Pitches Getting Lost in the Abyss? This Storytelling Advice Will Help the Right People Find Them
By Jonathon Narvey
Entrepreneur - October 13, 2021
Advice from a PR pro on how to use storytelling across multiple dimensions to get to where you really want to go.
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