Good weekends to all! Here's your Daily PR Brief - June 18, 2021
Read some of today's best PR and Comms industry news clips:
As Juneteenth Becomes Federal Holiday, Communication Issues Remain (PRNEWS - June 16, 2021)
Why Social Media Is Boring Your Board (And What To Do About It) (Forbes - June 17, 2021)
Thinking of Jumping Into ESG? Look Before You Leap (O'Dwyer's - June 16, 2021)
Involve's Kim Markus shares why it's essential to focus on the 'human element' (PR Daily - June 18, 2021)
The Importance of Having a Comms Pro In the Room (Spin Sucks - June 18, 2021)
Venture Capital Funds: Four Requirements For A Strong PR Campaign (Forbes - June 18, 2021)
DE&I and communicating with remote workers are among top comms priorities for the next several years (Ragan - June 18, 2021)
#FunFactFriday – The Olympics and PR (HMA Public Relations - June 18, 2021)
Getting on the same page: Company alignment around customer journeys critical to CX success (Agility PR - June 18, 2021)
This month in bad PR pitches: June 2021 (Muck Rack Blog - June 18, 2021)
Summary Section:
As Juneteenth Becomes Federal Holiday, Communication Issues Remain
By Seth Arenstein
PRNEWS - June 16, 2021
Juneteenth seems headed to federal holiday status. Still, companies may delay policy decisions about the holiday until 2023.
Why Social Media Is Boring Your Board (And What To Do About It)
By Anil Malhotra, CMO and Founder of Bango
Forbes - June 17, 2021
There was a time when marketing wasn’t measurable enough. These days, when we can measure every sign of life, it feels like we’ve gone too far in the other direction.
Thinking of Jumping Into ESG? Look Before You Leap
By Bill Huey
O'Dwyer's - June 16, 2021
Companies around the globe are hurtling toward adoption of ESG (Environment, Society, Governance) policies that commit them to goals and practices that they have never had before, or maybe even never thought of before.
Involve's Kim Markus shares why it's essential to focus on the 'human element'
By Ted Kitterman
PR Daily - June 18, 2021
The executive vice president for the Columbus, OH firm talks about tools and tactics, COVID lesson and more in our latest interview about a day in the life of PR pro. For Kim Markus, this is a moment of opportunity.
The Importance of Having a Comms Pro In the Room
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - June 18, 2021
On this week's AMA, Gini Dietrich answers, 'Now that the pandemic is waning, what has the communications professional gained in the last 15 months?'
Venture Capital Funds: Four Requirements For A Strong PR Campaign
By Beck Bamberger
Forbes - June 18, 2021
In order to stand out from other funds, some VCs have turned to PR campaigns to elevate their allure to those they sign checks for (founders) and to those they take checks from (limited partners).
DE&I and communicating with remote workers are among top comms priorities for the next several years
By Tony Silber
Ragan - June 18, 2021
A comprehensive list in Ragan’s 2021 Communications Benchmark Report reveals an extensive to-do list that includes many items that emerged from the shocks of 2020.
#FunFactFriday – The Olympics and PR
By Justin Liggin
HMA Public Relations - June 18, 2021
The Olympics Games are right around the corner, but with public backlash could the event offer a future lesson in crisis management?
Getting on the same page: Company alignment around customer journeys critical to CX success
By Richard Carufel
Agility PR - June 18, 2021
Communicators are well aware that the customer experience is the most meaningful objective in building brand loyalty and trust today, but what about the rest of your organization’s leaders?
This month in bad PR pitches: June 2021
By Jessica Lawlor
Muck Rack Blog - June 18, 2021
Here are some of the more cringeworthy tweets from journalists about the PR pitches landing in their inboxes lately.
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